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Graphic design, what is it?

aging, film, and others.
Graphic design is also a study of the media to convey information, ideas, concepts, invitations and so forth to the audience by using visual language. Whether it be text, photographs, illustrations and so forth. Graphic design is communication solutions that bridge between providers of information to the public, either as individuals, groups, institutions and society at large are realized in the form of visual communication.
As befits the information conveyed using spoken language (sounds) that can be conveyed expressly, cheerful, hard, soft, full of jokes, formal, and so by using language and style appropriate volume, graphic design can also do the same. We can feel myself after reading a news story (written), view photographs or illustrations, look at the game of colors and shapes from a piece of design in the form of printed publications, shades thereof. Was the information firm, formal, joked, gentle, graceful, elegant, and so on.
Why we can feel it? Why object could create the impression that publication and in accordance with the message to be conveyed to be understood by us as readers? The answer is because of the design elements and principles of design in a design work, either consciously or unconsciously by the author.
There are some people express their opinions about graphic design
According to Suyanto graphic design is defined as "the application of art and communication skills for business and industry needs". These applications may include advertising and sales of products, creating a visual identity for the institution, products and companies, and environmental graphics, information design, and visually enhance the message in the publication.

While Jessica Helfand in http://www.aiga.com/ site defines graphic design as a complex combination of words and images, figures and graphs, photographs and illustrations that require special thoughts of an individual who can combine an element- this eleman, so that they can produce something special, very useful, surprising, or subversive, or something memorable.

According to Danton Sihombing graphic design employs a variety of elements such as markers, symbols, verbal descriptions are visualized through typography and images with photographic techniques or illustration. The elements are implemented in two functions, as visual devices and communication devices.

According to Michael Kroeger visual communication (visual communication) is the practice of theory and concepts through visual including the terms by using colors, shapes, lines and alignment (juxtaposition).

Warren in Suyanto sense of graphic design as a translation of ideas and place it into some kind of structural order and visual.

While Blanchard defines graphic design as a communicative art-related industries, art and process of producing a visual image on any surfaceGraphic Design category
Broadly speaking, graphic design can be divided into several categories:
1. Printing (Printing) which includes the design of books, magazines, posters, booklets, leaflets, flyers, pamphlets, advertising, and other similar publications.

2. Web Design: Design for web pages.

3. Film including CD, DVD, multimedia CD for sale.

4. Identification (Logo), EGD (Environmental Graphic Design): a professional design that includes graphic design, architectural design, industrial design, and architect of the park.

5. Product design, packaging and the like.

Graphic Communication Unit
Graphic Communications is a profession that is growing very rapidly since the Industrial Revolution (19th century) when the information through the print media increasingly widely used in commerce (advertising, packaging), publishing (newspapers, books, magazines) and information on arts and culture. The development of this field is closely connected with the increased awareness of the benefits that can be learned from the accuracy of information delivery to the public.

Such developments also spurred by the realization that the higher the effectiveness of visual language (visual) in today's communication. When at the beginning of the advent of the printing press of the 15th century this area was the term "graphic arts" is still connoted with art, then the 20th century the term becomes "graphic communication" or too "visual communication". This illustrates the role of communication as

key professions in this field.

Currently the role of communication carried more diverse: general information (information graphics, signage), education (the subject matter and science, interactive lessons special education), persuasion (advertising, promotion, social campaigns) and the strengthening of identity (logo, corporate identity, branding). The emergence of the term "visual communication" is actually also a result of the increasingly widespread media encompassed in the field of communication through this visual language: the printing / graphic arts, film and video, television, web design and interactive CD.

Developments that have made this area into a business activity that is now very widespread involving large capital and a lot of manpower. Speed ​​development also compete with the readiness of supporting staff in this profession. Because of the need to set up a standard that can be a reference for workers in this profession, both in its position in the levels of employment and in supporting education planning.

Standardization is currently made impossible to put a halt to the development of the field of Graphic Communication. But to see what had happened either abroad or in the country itself, the business is expected to make a reference can anticipate long enough to face the development of this field.Graphic Communications and Visual Communication
The task of preparation of this competence is in the field of graphic communications, the term given by Dikmenjur after consultation with the Directorate General Graphic. Graphic word itself contains two meanings:

(1) graphein (lt. = Lines, markers) which later became the Graphic Arts or Graphic Communication,

(2) Graphishe Vakken (bld = print jobs) are in Indonesia became Graphic, is defined as printing.

In this sense, Graphic Communications is a job in the field of visual communications related to graphic arts (printing) and / or in the field of two-dimensional and static (not moving and not time-based images).

Basic terminology necessary to describe the difference between Graphic Communication with Visual Communication.

Visual communication is an umbrella of various communication activities using visual elements (visual) on a variety of media: printing / graphic arts, outdoor (markers graphic, billboard), television, film / video, internet, etc., two-dimensional and three-dimensional, either static or moving (time based).

While the Graphic Communications is part of Visual Communication in the scope of the static, two-dimensional, and is generally associated with printing / graphics. Within the scope of this terminology Graphic Communications competency standards created.

Graphic Communications professional field includes support activities in publishing activities (publishing house), the print media of newspapers and magazines, advertising (advertising), and the bureau graphic (graphic house, graphic boutique, production house). In addition graphic communications also be supporting the non-communication industry (private institutions / government, tourism, hotel, factory / manufacturing, trading enterprises) as inhouse graphics in the graphics department of the promotion or personnel in the department of public relations company.

Graphic Communications jobs include imaging / images (illustration, photography), though the text / typography (copyright and stacking the letters) and the incorporation of elements of text and images into the design / design is ready to be implemented. In the circumstances, the situation graphic communication activities in Indonesia was not entirely as a general diagram above. If the letter / type design & typography in some developed countries is a special profession (designing font / typeface, hand lettering, typography / refined typography) in Indonesia did not develop into a profession of its own (statement Bp. Danton Sihombing MFA specialist field of letters). In Indonesia, though the letters in the digital era done alone at the computer by the designer or operator at the direction of the designer. Although there is also a special case though as hand lettering and calligraphy is not a field

well developed professional specialization. Therefore in this graphic communication competency standards if the letters / typography was created as a sub-field of competence of its own, but being subkompetensi to sub-field of graphic design.

Graphic Communications field is divided into three sub-areas:

Graphic Design: designing / composing material (letters, drawings and other graphic elements) into visual information in the media (print) which is understandable public.

Illustration: display the information by hand drawing skills and imagination pouring.

Photography: displays information with skill captures light through a camera dankepiawaian select / process shots.
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